NEW CONSTRUCTION

At Ghoman Group, our “New Build” process of hotels is meticulously designed to ensure the successful development of hotels that meet the highest standards of quality and guest experience. Here’s a brief overview of our approach:

• Land Acquisition: We begin by identifying and acquiring prime land locations that align with market demand and growth potential. Our team conducts thorough research to ensure we select sites that are strategically positioned for success.

• Brand Selection: Next, we evaluate and decide on the hotel brand that best fits the market and our vision. We consider factors such as brand recognition, target demographics, and the unique offerings of each brand to ensure a perfect match.
  Franchise Agreement Negotiations: Once the brand is selected, we enter into franchise agreement negotiations. Our experienced team works closely with franchisors to secure favorable terms that align with our operational goals and financial strategies.

• Engaging Architects: With the brand in place, we engage skilled architects and designers to create an innovative and functional hotel layout. Their expertise ensures that our design meets both brand standards and the needs of our guests.

• Debt Sourcing:  Simultaneously, we source financing options to support the project. Our financial team works diligently to identify the best debt solutions that align with our budget and timelines.
  Construction and Planning: Once funding is secured, we move into the construction phase. We collaborate with trusted contractors to bring our vision to life, maintaining rigorous oversight to ensure quality and efficiency throughout the building process.

• Grand Opening: Finally, after meticulous planning and execution, we proudly open the doors to our new hotel. Our focus remains on delivering exceptional service and creating memorable experiences for our guests from day one.

REPOSITINS

At Ghoman Group, we believe in the power of revitalization to breathe new life into older hotels, transforming them into modern, sought-after destinations. Our commitment to enhancing hospitality experiences drives us to purchase and upgrade properties, repositioning them to align with higher-quality brands or executing next-level Property Improvement Plans (PIPs).

• Transforming Legacy Properties: Our revitalization projects begin with the careful selection of legacy hotels that possess potential but may have fallen short in meeting contemporary traveler expectations. We assess each property’s unique characteristics and identify opportunities for enhancement, ensuring that the foundation of the hotel is strong enough to support our ambitious vision.

• Rebranding and Upgrading: Once a property is acquired, our focus shifts to rebranding and upgrading its offerings. We collaborate closely with reputable hotel brands to reposition the property under a new identity that resonates with today’s guests. This process often includes extensive renovations, modernizing guest rooms, enhancing common areas, and improving amenities to create a welcoming and memorable atmosphere.

• Next-Level Property Improvement Plans (PIPs):In addition to rebranding, we implement next-level PIPs that address both aesthetic and functional aspects of the hotel. Our team works with experienced designers and contractors to ensure that every detail aligns with the standards of the new brand. From upgraded technology and energy-efficient systems to stylish decor and improved guest services, our revitalization efforts are comprehensive and impactful.

• Commitment to Quality and Excellence: Throughout the revitalization process, we maintain a steadfast commitment to quality and excellence. Our goal is to ensure that each transformed hotel not only meets but exceeds the expectations of both guests and stakeholders.